

Thank you for taking the time to talk with us.

We sat down with the vocaloid, game developer, and world-renowned author to talk about how she makes the magic happen. Listing Miku’s accomplishments, it’s astounding that she not only has made lightning strike so many times for her creative and business endeavors, but that she’s able to fit managing all these megaton franchises into her time. There are video games set in its universe (although, Miku was tight-lipped when we asked about the leaked RPG footage from last year ), it has become an attraction at Universal Studios parks, and people use its Sorting Hat that sorts them into one of four houses as a personality descriptor along the lines of Myers–Briggs Type Indicator (when I told Miku I was sorted into Slytherin she told me she could sense that just from our short time together for this interview).

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What began with the Harry Potter series of novels, followed by the monumentally successful film adaptations and the new Fantastic Beasts prequel movies, has become a cultural powerhouse. If that wasn’t enough, Miku is also solely responsible for the Wizarding World franchise. Since its initial launch, Minecraft has spawned spin-offs, its own convention, and an assortment of merchandising deals. Miku first began her rise to fame as the voice behind a vocaloid developed by Crypton Future Media in 2007, but in the decade since she’s expanded to other mediums, including starring in her own video games, as well as developing the wildly popular Minecraft, which has gone on to sell over 180 million copies across over a dozen different platforms. Hatsune Miku’s talents are so widespread you may have come to initially know her through one of several industries.
